BergHOFF at the 2010 World Expo in Shanghai
BergHOFF Worldwide, designer and manufacturer of kitchen and table ware, will be participating at the 2010 Shanghai World Expo. The company provides catering equipment to the Belgian pavilion, which accommodates the European Union’s exposition hall as well.
Heusden-Zolder, December 2009 – As a Pavilion Partner, BergHOFF WorldWide will provide cook and bake ware, porcelain, cutlery, … to the Belgian pavilion at the World Expo of 2010 in Shanghai, China. From May throughout October, hungry and thirsty visitors and participants to congresses in the Belgian pavilion will be using BergHOFF’s catering and culinary equipment. Also the chefs preparing and showcasing Belgian specialties will cook, bake, chop, cut and stir with tools from the company’s Hotel Line.
“This prestigious partnership is a great honour and testament to the quality of our products,” said Raf Vanthoor, president of the company. “The fact that we’re invited to deliver products from our complete portfolio confirms that we provide the same high standards throughout all our equipment.” Broad expertise and the capability to deliver big volumes makes BergHOFF WorldWide a unique partner, not only to the Belgian initiative at the Shanghai World Expo but also to wholesalers and retailers all over the world. The company is present in 57 countries and operates 60 warehouses. “Our Shanghai office will take care of all operational tasks assuring our partners at the Expo that all material needed will be delivered without any delay,” Raf Vanthoor stated, “but to us, it doesn’t matter to what part in the world we have to ship. We can deliver.”
Visitors to the pavilion will be invited to discover Belgium’s culture, creativity and entrepreneurial spirit. To further emphasize its involvement, BergHOFF will exhibit award-winning designs as an example of craftsmanship and creativity: design experts from all over the world were charmed by the BergHOFF designs and granted the NEO cooking line, for instance, awards like the Red Dot design award, the “Design Preis Deutschland”, the Good Design Award, … . Interested visitors don’t just have to look though, they can take home the presented items since this successful Neo line and many other creative designs will be available at the expo shop.
Also in alignment with the Expo’s theme “Better City, Better Life” BergHOFF is presenting their Earthchef line – a complete line of PFOA and PTFE free cook and bake ware and utensils made of bamboo. “We take initiatives on a social and ecological level,” Mr. Vanthoor added, ”by starting the Earth Chef project for example, we support local sustainability projects worldwide and engage us to use natural resources in a responsible way.”
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About BergHOFF Worldwide
BergHOFF WorldWide is an international company present in 57 countries. Headquarters are located in Heusden-Zolder, Belgium. The company designs, develops and manufactures kitchen and cook ware. The product categories are: cook ware, flatware, knives, porcelain, hotel, electrical devices, barbecue items and accessories.
Thanks to cost-efficient production methods combined with designs from renowned designers, BergHOFF is able to offer its customers design articles at affordable prices. Many designs have been internationally awarded. More info on BergHOFF Worldwide on www.berghoffworldwide.com and on www.earthchef.net
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